DeviceAtlas: technical products. Faster marketing
- Sector
- Locatie
-
Ireland
- Platform
-
Drupal · DXPR Builder
The outcome:
more campaigns,
less page production.
More room for product launches, industry campaigns and useful research. A reusable page turns an approved marketing brief into a smaller production task.
70
Territories served by DeviceAtlas.
A global customer base with different industries, use cases and reasons to buy.
4×
Faster landing-page production.
Marketing adapts a product layout for each audience instead of commissioning another landing page.
Illustrative estimate.
2×
Campaign capacity from the same team.
The same team can support more product launches, partner campaigns and industry use cases.
Illustrative estimate.
One product story will not serve every buyer.
An advertising platform and a streaming service ask different questions.
Both may need device intelligence, but they need different proof of its value. Product marketing has to connect a technical capability with a recognizable problem, supporting research and a practical next step.
Writing that argument already takes specializt input. Commissioning a new page layout for each audience adds another handoff before the campaign can launch.
Spend specializt time on the product story, not repeated page assembly.
Change the message.
Reuse the page structure.
With DXPR Builder, marketing can adapt a Drupal page for a new industry: introduce the use case, add the relevant product evidence and link to a trial or demonstration. Existing layouts provide the structure.
The team can preview the result and refine the page without translating every change into a development request. Engineers retain responsibility for the product and integrations; marketers gain control over its presentation.
Product and use-case pages show how DeviceAtlas connects technical detail with different buyer needs.
A new market needs a relevant message. Reusing the layout leaves more time to get that message right.
Bring your next product campaign to life.
Show us the brief, the product and the audiences. See how your marketers could build the landing page directly in Drupal.