Singapore Management University

SMU: 30 university websites. One visual platform.

Singapore Management University empowers 48 content editors across 30 faculty and department websites with DXPR Builder, delivering a consistent university brand without centralised web development.

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See how they did it

SMU students in classroom discussion on campus — SMU campus, Singapore

Sector: Higher Education
الموضع: Singapore
Platform: Drupal 9
Infrastructure: Self-hosted

The outcome:
one platform for an
entire university.

SMU's web team gave every faculty visual publishing tools while keeping brand consistency across all 30+ sites. Editors publish the same day they write; IT tickets for layout changes dropped to zero.

85%

Of AI drafts get accepted.

On the accountancy school’s site, editors accept nearly every AI draft.

30 sites

Campus-wide publishing, one toolkit.

Schools, research centers and student services maintain their pages through the same visual editor.

34×

Build new pages from saved layouts.

In 50 days, editors loaded saved layouts for faculty resources, research pages and student events.

A university with 30 websites and one web team.

Every faculty needed pages updated yesterday. The web team was already at capacity.

Singapore Management University runs schools of business, computing, law, economics, accountancy, and social sciences, plus research institutes and student services. Each unit needed its own web presence with faculty profiles, program pages, and event listings.

With a single central web team supporting all 30+ sites, every content request became a ticket. Faculty coordinators waited days for basic updates. Program pages launched late. Event promotions missed their window.

Let every faculty publish. Keep every site on brand. No extra developers.

Visual editing.
University-wide scale.

SMU deployed DXPR Builder and DXPR Theme across all faculty and department sites on a shared Drupal platform. DXPR Theme enforces the university's visual identity; DXPR Builder gives each school's editors a drag-and-drop interface that stays within brand guidelines.

Program coordinators and faculty staff build their own pages. Course descriptions, event promotions, research highlights: all published without a single ticket to the central team.

See how different SMU faculties publish independently while sharing the same brand.